On November 17, World Prematurity Day, events will be held throughout Russia, the Open NGOs portal reports.
In Yakutsk, the purple TV tower will become the symbol of World Premature Day.
On the evening of November 17, the cities participating in the campaign will turn on the purple lights of buildings and structures in solidarity with the families of premature babies.
“Purple is the official color of the European Foundation for Newborn Patient Care and the Right to a Miracle charity foundation. It symbolizes hope, compassion and openness,” the message says.
The founder of the Right to a Miracle charity foundation is Natalia Zotkina, the mother of a premature baby.
“As the mother of a premature baby, I well understand women who have experienced premature births. You imagine an easy delivery and a healthy baby. But instead, you find yourself in a nightmare: resuscitation, doctors are fighting for the life of the child. Nursing lasts for months, and many parents cannot stand it - they feel sick at heart. Unfortunately, families often break up. Therefore, we try to support parents as much as possible. The #mnenevioletovo campaign helps us to draw public attention to the problem of prematurity and to show families that they are not alone,” she said.
Every year in Russia, 100 thousand babies are born prematurely - before the end of the 37th week of pregnancy. Complications due to preterm birth are the main cause of infant mortality.